What type of event should I be including in my marketing?
Every business is different therefore by assessing your goals and what you would like to achieve you can channel in to what event would work best for your business. I work with different businesses and each one uses a different event to market their services. Some clients have a strong goal to build new clients while others simply want to educate and foster the relationships of existing clients.
So your homework for tonight is to think of your business goals and the target audience that you need to reach in order to achieve your vision!
Stay tuned for real client case studies on how events that are included in your marketing plan propel your business!