Friday, September 10, 2010


For the past several days 11 to be exact, I have shared in my opinion invaluable information that can be used towards any business. The main point that I would like to clarify to all our readers, clients and general business population is that the word 'event' can be used in so many situations. Everyday there is an event you may just not realize it- you plan your outfits ahead of time, you set your alarm for the next day, your dinner is already defrosting in the fridge and let's not forget your weekly family game night! Those are all events and you are the magical planner behind it all! However, the word 'events' in my vocabulary are much more complex and much more exciting. 'Events' to me is creating a series of tasks and goals that result in strategic marketing strategies. WOW that was a lot of words for a simple definition- basically I enjoy taking a normal business whose goals are to gain more profit and using my insane out of the box mind to link it with a solution-events! In today's economy, as we all know, it is much more difficult to gain and retain clients. We see ourselves working twice as much for the same results that we received years ago with half the effort. It was in recessions that our world's greatest entrepreneurs succeeded! We are running against the wind today but tomorrow we will be soaring. Continue using creative ideas and pushing the boundaries and your marketing will succeed!

Homework: Read about your favorite entrepreneur, chances are they started in hard times with many jobs to pay for their dreams!

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